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Innovation Session for SMEs at preXcon’s Content Hub Red

03.11.2026 , 09:30 - 12:00

"Innovation": From Idea to Impact!

Your company is a technology leader in its niche—for now. Many Swiss industrial companies command top prices on the global market with their sophisticated precision products. But the competition never sleeps; it often has a better cost structure and learns quickly. Customer needs are changing. Anyone who merely develops the next version of a tried-and-true product will eventually make themselves obsolete.

How do you successfully drive innovation? And who can help you do that? That’s exactly what this session is about—concise, practical, and featuring best-practice examples from successful companies.

Take this with you

  • Best Practices from the Region: How IST Turns Customers into Fans and How Federtechnik Schmid Is Tapping into New Business Areas with Sensor Technology.
  • Proven methods and tools: market and IP research, ideation methodologies, and platforms with the right support for you.
  • Innovation Ecosystems: How does such a system work, and how can it help me?
  • Grants: Here’s How It Works in Practice!
  • Access to the Network: Switzerland Innovation Park Ost is your gateway to startups and innovation platforms (be circular, Textile+, Sensor Innovation Hub)
  • Direct Connections: Guided tour of the preXcon Marketplace and networking reception.

November 3, 2026

9:30 a.m. – 12:00 p.m.

St. Galler Kantonalbank Halle, Content Hub Red
Splügenstrasse 12
9008 St. Gallen

09:30

„Innovation“ That Makes a Difference

Hans Ebinger, Switzerland Innovation Park East

09:35

Building a Successful Innovation Ecosystem

Jennifer Kaiser-Steiner, Head of the Learning & Exchange Center, UnternehmerTUM

09:50

Involving Customers: Using Design Thinking to Get to the Heart of the Problem

Katrin Gajo, Director of R&D at IST AG

10:05

Understanding the Market: IP and Market Research

Mirko Schade, CEO of Keller Schneider AG

10:15

Ideation Methods

Lukas Schmid, Director of the IDEE Institute at OST

10:25

Real-World Example: “Dumb” Springs + Smart Sensors

Albert Enste, CEO and Owner of Federtechnik Schmid AG

10:40

Platform Offerings: be circular, SmartTex, Sensor Innovation Hub

Ruedi Wagner, Head of Innovation at Switzerland Innovation Park East

10:55

Project Funding in Practice

Andreas Kaiser, Innosuisse Mentor and Partner at Generis AG

11:10

Networking: The preXcon Platform

Marlin Ilhan, Head of Go-to-Market, Olma Trade Fairs

11:20

Guided Tour: Market Square & Startup Corner Tour

About selected exhibitors and startups

11:45

Networking Reception

Network with attendees, exhibitors, and speakers

12:00

End of the session

Hans Ebinger

Deputy CEO, Switzerland Innovation Park East

hans.ebinger@innovationspark-ost.ch

+41 79 245 43 22

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