{"id":32508,"date":"2025-11-24T14:42:59","date_gmt":"2025-11-24T13:42:59","guid":{"rendered":"https:\/\/innovationspark-ost.ch\/event\/linkedin-masterclass-unlock-your-professional-potential\/"},"modified":"2025-11-24T14:43:16","modified_gmt":"2025-11-24T13:43:16","slug":"linkedin-masterclass-unlock-your-professional-potential","status":"publish","type":"tribe_events","link":"https:\/\/innovationspark-ost.ch\/en\/event\/linkedin-masterclass-unlock-your-professional-potential\/","title":{"rendered":"LinkedIn Masterclass &#8211; Unlock your Professional Potential"},"content":{"rendered":"\t\t<div data-elementor-type=\"tec_event_single_static\" data-elementor-id=\"32508\" class=\"elementor elementor-32508 elementor-32498\" data-elementor-post-type=\"tribe_events\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7c6b736 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7c6b736\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-98a1d67\" data-id=\"98a1d67\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b2bc32a elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"b2bc32a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"565\" src=\"https:\/\/innovationspark-ost.ch\/wp-content\/uploads\/2025\/11\/Masterclass-Linkedin-1200x848.png\" class=\"attachment-large size-large wp-image-32500\" alt=\"\" srcset=\"https:\/\/innovationspark-ost.ch\/wp-content\/uploads\/2025\/11\/Masterclass-Linkedin-1200x848.png 1200w, https:\/\/innovationspark-ost.ch\/wp-content\/uploads\/2025\/11\/Masterclass-Linkedin-600x424.png 600w, https:\/\/innovationspark-ost.ch\/wp-content\/uploads\/2025\/11\/Masterclass-Linkedin-768x543.png 768w, https:\/\/innovationspark-ost.ch\/wp-content\/uploads\/2025\/11\/Masterclass-Linkedin-1536x1086.png 1536w, https:\/\/innovationspark-ost.ch\/wp-content\/uploads\/2025\/11\/Masterclass-Linkedin.png 2000w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-09b8204\" data-id=\"09b8204\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5113e5d elementor-widget elementor-widget-text-editor\" data-id=\"5113e5d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>We are delighted to offer our tenants, partners and our network the exclusive LinkedIn workshop with LinkedIn Ambassador Klaus Hengstmann.<\/strong><br><br>Since the 360Brew update in November 2025, LinkedIn no longer rewards reach through mass, but clarity, relevance and genuine interaction.<\/p><p>In this Best Practice Masterclass you will learn in 5 days, in 3 modules, how to continuously optimize your LinkedIn presence for a successful 2026.<\/p><p>The event offers you the opportunity to gain valuable insights into the most important LinkedIn trends and developments and to exchange ideas with other participants from the SIP network.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-742223f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"742223f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-452dad6\" data-id=\"452dad6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e1acdfb elementor-widget elementor-widget-heading\" data-id=\"e1acdfb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Program<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-05e4e39 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-invisible\" data-id=\"05e4e39\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:800,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-108e087\" data-id=\"108e087\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6241d9b elementor-widget elementor-widget-text-editor\" data-id=\"6241d9b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>MODULE 1<\/strong><br><em><strong>LinkedIn Trends &amp; Success Criteria (Basics):<\/strong><\/em><\/p><p>Your profile is your digital stage: In this module, you will build a presence that not only informs customers, investors and partners, but also convinces them. Find out how your LinkedIn profile will not only be found but also classified as relevant after the new LinkedIn algorithm update in November 2025 &#8211; and how you can gain improved visibility with just a few small optimizations for 2026 <br><em>2 days, January 14 and 15, 2026  <\/em><\/p><p><strong>MODULE 2<\/strong><br><strong>LinkedIn Content Management &amp; Performance (Advanced):<\/strong><\/p><p>You will learn how LinkedIn will better reward your content in 2026 and how to build relevant reach and real relationships for you week after week through targeted posts, comments and formats.<br><em>2 days, February 04 and 05, 2026 <\/em><\/p><p><strong>MODULE 3<\/strong><br><strong>LinkedIn Lead Management (Professional):<\/strong><\/p><p>They optimize their LinkedIn performance with innovative AI tools.<br> 1<em>day, 04 March 2026<\/em><\/p><p><strong> <\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-eb34acb\" data-id=\"eb34acb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3ff9220 acc elementor-widget elementor-widget-toggle\" data-id=\"3ff9220\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-6701\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-6701\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Date  <\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-6701\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-6701\"><p>2 days, January 14 and 15, 2026  <\/p>\n<p>2 days, February 04 and 05, 2026 <\/p>\n<p>1 day, March 04, 2026<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-6702\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-6702\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Costs<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-6702\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-6702\"><p>499.00 CHF  <\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-6703\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-6703\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Place<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-6703\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-6703\"><p>Switzerland Innovation Park East<br \/> Lerchenfeldstrasse 3<br \/> 9014 St.Gallen<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-6704\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-6704\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Target group<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-6704\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-6704\"><p>The masterclass is aimed at tenants, partners, start-ups, research and innovation founders from Switzerland Innovation Park East who want to use LinkedIn to attract customers, approach investors and position themselves for growth.<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>We are delighted to offer our tenants, partners and our network the exclusive LinkedIn workshop with LinkedIn Ambassador Klaus Hengstmann. 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